“Agency Jet has been amazing to work with and I absolutely see myself using them for SEO for as long as it’s a thing.”
Hansen Cold Storage Construction is a family owned and operated cold storage construction company centrally located in Vernon, California.
619% growth
organically in California
74% growth
in organic traffic
The goals
Hansen Cold Storage came to Agency Jet looking to corner the California market for cold storage construction projects. Agency Jet’s mission was to get them #1 for their key services in California in under a year. Some key goals were:
1
Show an upwards trend on page 1 keywords for primary targets
2
Grow new organic visitors in California
The SEO plan
Hansen Cold joined Agency Jet on a regional SEO plan to have them corner the cold storage construction market in California.
Challenges
Nap Syndication
Search engine algorithms place a heavy emphasis on Name, Address and Phone number syndication. Agency Jet placed Hansen Cold on high domain authority directories early.
Content
Hansen Cold’s website featured very little content and therefore few of their services were highlighted. Agency Jet wrote custom content that featured their key services.
Page 1
Hansen Cold only had a handful of page one rankings in California and most of their traffic was branded.
Solutions
Backlinking
In the first 3 months, AGency Jet placed a heavy emphasis on local directory and social profile building to increase Hansen Cold’s digital footprint.
Keyword-Rich
Agency Jet crafted 10 new content pages that would highlight Hansen Cold’s key services for the first time and then optimized them with technical SEO.
Long Tail
The more specific keyword phrases began ranking on page one of Google in California after just three months and the shorter tail keywords followed soon after.
The results
7X more
California organic traffic grew 7X by the end of year 1 and the time on site stayed exactly the same.
#1 overall rankings
Out of the 20 primary keyword phrases Agency Jet was working on, 16 of them hit #1 overall in less than 12 months.
19% conversion rate
Out of all the organic traffic they received in the first year with Agency Jet’s SEO plan, 19% of those people converted.
96 number 1 rankings
Even though Agency Jet only targeted 20 primary keywords for the campaign, Hansen Cold went from <5 number 1 rankings to 96 in twelve months.
Record breaking sales
Due to the dramatic success in year 1 of Agency Jet’s SEO plan, Hansen Cold went on a maintenance plan citing “We are absolutely inundated with work and cannot catch up with the number of projects coming our way.”
Want to get results as good as these?
Hansen Cold Storage got one of these assessments for free, you can too!
